Restaurant marketing and advertising that connects local searches to bookings.
Diners search, scan the map, check photos and reviews, and now ask AI before they book. We are an in-house restaurant marketing agency for Metro Vancouver and BC, covering local SEO, your Google profile, food photography, social media, ads and your website, measured in calls, directions, bookings and orders.
What restaurant marketing is
Restaurant marketing is everything that helps a stranger become a regular: being found when someone is hungry, looking appetizing and trustworthy once they find you, and making it easy to book, order or walk in. It is not only advertising. Most of what decides where people eat is free to appear in and slow to build, such as your Google Maps listing, your photos, your reviews, your menu and, more and more, the answers AI assistants give when someone asks where to eat tonight.
A restaurant marketing agency takes responsibility for those places and keeps them accurate, current and consistent. That is why we plan around the diner’s journey, not a list of channels.
Diners decide before they visit. Our job is to make sure what they find is complete, accurate and appetizing.
The diner journey, from search to table
Six moments decide whether someone chooses you. A good restaurant marketing plan covers all of them.
They search
Someone types “indian restaurant near me” or “best brunch in Burnaby”, or asks a voice assistant. Your site, your menu text and your local pages decide whether you appear. See local SEO for restaurants.
They scan the map
The map shows a handful of places, each with a rating, hours and a photo. A complete, correct Google Business Profile is your real front door.
They look at photos
Food, room and people are judged on sight. Honest, well-lit images from food photography and video do more than any slogan.
They read reviews
Recent ratings and the way an owner replies build or break trust. See reputation management.
They ask AI
Assistants such as ChatGPT, Gemini and Google AI Mode draw on your profile, website and reviews. We keep those facts consistent and easy to read. See AI visibility.
They book, order or visit
A booking button, an ordering link or a tap for directions turns interest into a customer. We make that path short and trackable, and we measure it.
Restaurant marketing agency, ad agency or marketing group?
You will see several names for this kind of help: restaurant marketing agency, restaurant ad agency, restaurant advertising agency and restaurant marketing group. They overlap, but they are not identical. An advertising agency mainly creates and buys paid placements. A marketing agency also looks after the lasting places diners decide, such as search, maps, reviews and your website. A “group” is often a network of outside suppliers.
We are an in-house marketing agency that also runs paid campaigns, so an ad sends people to a page and a profile that are ready for them. For the wider hospitality picture, see our hospitality marketing agency page.
The eight pillars of restaurant marketing
One in-house team, eight connected parts. Each links to a page with the detail.
1. Strategy
We start by finding where diners can and cannot find you today, who you compete with and what you want more of, whether that is weekday lunch, private events or takeout. The plan sets priorities and a monthly rhythm. See the marketing ecosystem.
2. Local SEO and Google Business Profile
Categories, attributes, menu text, hours, listings and local pages, so you appear in the map pack and in search. See local SEO for restaurants and profile optimization.
3. Social media and content
Instagram, Facebook, TikTok and Reels planned from your menu, events and seasons, not a posting habit. See restaurant social media marketing.
4. Food photography and video
Real dishes and a real room, shot by our own team and reused across your profile, website and social. See food photography and video.
5. Reviews and reputation
An ethical system to ask for genuine reviews and thoughtful public replies, because ratings shape both ranking and choice. See reputation management.
6. Paid ads
Google and Meta campaigns for demand you want now, such as an opening, an event night or a new menu. See paid ads for restaurants.
7. Website and conversion
Fast, mobile-first pages with the menu as real text and clear booking and ordering buttons. See restaurant website design.
8. Retention
Email, loyalty and simple reasons to come back, so a first visit becomes a habit. We keep it light and in your voice, built on the contacts you have permission to use.
How we work
Plain, steady and measured.
Audit first
We review your Google profile, website, listings, reviews and what search and AI tools say about you, and compare you with the restaurants diners see instead. You get a plain-English report.
Fix the foundations
Accurate hours, categories, menu text, duplicate listings and booking links come before anything creative. They are the quickest improvements and the base everything else stands on.
Produce in-house
Our own team handles photography, video, pages and campaigns, so there is one plan and no hand-offs between suppliers.
Measure honestly, every month
You see what moved, what did not and what we will change next. We do not promise rankings and we do not publish invented results.
Engagements are month-to-month with no long-term contract. Where the platform allows it, accounts stay in your business’s name. Read more on how we work.
What we track
Outcomes you can check, not vanity numbers.
| What we track | Where it comes from | Why it matters |
|---|---|---|
| Calls | Google Business Profile | A call is often a booking or a same-day order. |
| Direction requests | Google Business Profile | A strong sign someone intends to visit. |
| Website clicks and menu views | Search Console and analytics | Shows whether your pages are found and used. |
| Bookings and orders | Your reservation and ordering systems | Connects visibility to covers and revenue. |
| Reviews | Google and other review sites | Volume, recency and rating influence ranking and choice. |
Rankings alone do not fill a dining room, so we report outcomes. See how we handle evidence on the method page and browse real projects on the work page. Curious what better visibility could be worth? Try the restaurant growth calculator.
Who we work with
Restaurants and hospitality are the industry we know best. Each niche has its own page.
Restaurants
Everyday and special-occasion rooms, including fine dining, pizza, Indian and Asian restaurants.
Cafes and bakeries
Morning traffic, strong product photos and hours that match reality. See cafe marketing and bakery marketing.
Bars and pubs
Evening discovery, event nights and atmosphere. See bar marketing and pub marketing.
Breweries and wineries
Taproom and tasting-room visits, releases and events. See brewery marketing and winery marketing.
Caterers
Enquiry-led work where a customer compares a few options for a date. See catering marketing.
Dessert shops
Highly visual products that live on photos and short video. See dessert shop marketing.
Ghost kitchens
Delivery-first brands where listings, ordering links and photos carry the whole impression. See ghost kitchen marketing.
Something else?
If guests visit you in person for food or drink, the approach applies. Browse the industries page.
How to choose a restaurant marketing agency
A checklist for choosing a restaurant marketing agency
- Will they audit your profile, website and listings before you commit?
- Is the work done in-house, and can you meet the people doing it?
- Can they show real, verifiable work, not invented case studies or unnamed results?
- Do they report on calls, directions, bookings and orders, or only rankings and likes?
- Do they cover maps, reviews, photos and AI answers, or just ads?
- Are you free to leave month to month?
- Do they promise a ranking or an AI recommendation? If yes, be careful.
Read the full version in how to choose a restaurant marketing agency.
Start with a free look
To see where you stand before talking to anyone, run the free AI and local visibility check or request a free marketing audit.
Planning an opening? Our restaurant launch marketing checklist covers the first weeks, and the Vancouver restaurant marketing guide is a local playbook.
Restaurant marketing across Metro Vancouver and BC
Pages for the cities and needs we cover most.
We are based in Metro Vancouver and work with restaurants across the region, from Vancouver, Burnaby and Richmond to Surrey, Langley and Abbotsford, and with businesses elsewhere in BC. Each city has its own neighbourhoods and searches, so we build around where your diners actually are.
Questions, answered.
A restaurant marketing agency helps people find, trust and choose your restaurant. In practice that means a complete Google Business Profile, local SEO, honest food photography and video, social media, a steady flow of genuine reviews, paid ads when they make sense, a website that makes booking or ordering easy, and reporting on the calls, direction requests, bookings and orders that result.
An advertising agency mainly buys and creates paid placements such as Google, Meta or print ads. A marketing agency covers the wider picture, including the free and lasting places diners look: Google Maps, search results, reviews, your website and AI answers. Most restaurants need both, planned together. Our paid ads service sits inside the same plan.
We are an in-house agency, not a franchise, a network or a reseller of outside vendors. Strategy, photography, video, website work and ads are handled by our own team, so the parts are built together and nothing is lost between suppliers.
They are the jobs that bring diners to your door: local SEO and Google Business Profile, social media, food photography and video, reviews, paid advertising, website work and retention such as email and loyalty. Each of the eight pillars above links to its own page.
We are a Metro Vancouver agency working with restaurants in Vancouver, Surrey, Burnaby, Richmond, Langley, Abbotsford and neighbouring cities, and with businesses elsewhere in BC. Our locations page lists every city we cover.
Yes. We work with single-location restaurants, cafes, bakeries, bars and caterers, and with owners planning more than one location. Each plan is scoped to your goals and stage of growth, and we start with an audit.
It depends on how many locations you have, how competitive your area and cuisine are, which of the eight pillars you need and what already exists. We quote after a free audit rather than publishing a flat price, and engagements are month-to-month.
No. Engagements are month-to-month and in-house. Where the platform allows it, your Google profile and social accounts stay in your business’s name, and you can step away at any time.
No, and you should be wary of anyone who does. We commit to the work, the plan and the reporting, and we measure real outcomes such as calls, direction requests, bookings and orders instead of promising a position.
You can start small. Many restaurants begin with the Google Business Profile or reviews and add photography, social or ads later. We will tell you honestly which single piece is likely to help most first.
We track calls, direction requests, website clicks, bookings and orders from your Google profile, Search Console, analytics and your own booking or ordering systems. You get a plain-English review each month on what moved, what did not and what we will change.
Access to your Google Business Profile and website, your current menu, any real photos you have, and one person who can answer questions within a business day. A free restaurant marketing audit or AI visibility check is a good first step, with no obligation.
A restaurant ad agency plans and runs paid advertising (Google and Meta), and the content and tracking behind it. We also fix the foundations that decide whether ads work: your Google profile, website, menu and reviews, so ad money turns into bookings.
Yes. Run our free AI and local visibility check to see what search engines and AI tools can read on your website, then book a free call and we will walk through your Google profile, website and reviews and show where customers can and cannot find you today.
Reels we made for restaurant clients.
Short-form video planned, shot and edited in-house, and posted on each client’s own account. Tap a reel to play it here.
Basant Restaurant Cakes & SweetsLangley, BC · @basantlangley
Bombay MasalaVancouver, BC · @bombaymasalaindiancuisine
This is one part of a connected system.
Third Eye builds the ecosystem that puts a business where customers already look: Google Search and Maps, AI answers, reviews, social, your website and ads, built together by one in-house team. Restaurants are our deepest specialty, and the same system works for any local business.
Not a restaurant? We also work with day cares, clinics and med spas and other local businesses. Book a free call.
Read next: restaurant SEO agency in Vancouver, restaurant marketing in Vancouver, how to choose a restaurant marketing agency and AEO vs GEO vs SEO.
Get found, trusted and booked
Book a free strategy call or request a free marketing audit. We will show you where diners can and cannot find your restaurant today.
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